If you are like me, you struggle trying to find ways to increase inbound links to your blog or website. But now Smorty.com has come up with a really good idea. It's called post exchange.

Smorty is a service that matches advertisers with bloggers. Bloggers get paid to write a post about an advertiser. But now they are offering a new service for bloggers. If you are a Smorty blogger then you can join in too.

How it works is that Smorty selects a bloggers blog and has you write a 150 word post about it. Using their approval system used for paid blogging, you get rated for your post and so forth. Your blog is then eligible to have a post written about it by another Smorty blogger. Free back links!

This is a great idea on Smorty's part. It adds something of value for bloggers to an already very good service. Bloggers can get backlinks to their blogs and all done using the same system that Smorty uses for paid posts.... nice work!

Read my review of Smorty.com here